Karen Millen is a London-based international fashion house with stores in over 65 countries. Each garment is designed, hand-crafted and perfected in the in-house at Karen Millen Home. The Fashion Futures teens were given the opportunity to experience this process first hand and meet the people behind the brand.
The day started in the boardroom, where the groups met Vicky and Taimi who introduced the young people to the brand, explained the Karen Millen ‘culture,’ and talked customer profiles.
Karen Millen is a rarity on the high street as it has no buyers. The production team acts as their own internal supplier. The teens met the team who explained what their individual jobs entail, and their role in the production process. In the Atelier area they were able to observe how the pattern cutters and construction team work; using traditional and new methods, from hand sewing to laser guided cutting machines.
The group then went onto the design studio, where all Karen Millen pieces are designed and fitted. They learnt about the comprehensive process behind the AW16 collection, and got to have a sneak peak of the final designs. Since many of the Fashion Futures contingent are considering careers in design, it was a a great experience for them to tour a working design studio.
The tour finished in the photo studio where the garments are styled, shot and edited for e-commerce. The students got to see a shoot in progress and talked to the editors about their skill set and their day to day duties.
‘Today has been very inspiring, it has introduced me to other jobs in the fashion industry that are available, and the importance of each stage.’ Cleo, 17
Huge thank you to the Karen Millen team for having us, and laying on a wonderful tour for our 2016 Fashion Futures students.