FAD Competition 2014. Engaging the senses, creating a sensation

FAD Competition

16 finalists from 10 universities across the UK will go head to head at London Fashion Week next year February to showcase their ideas of what of multisensory fashion can be.

This year’s brief will present an opportunity for the finalists to think outside of the norm and come up with cutting-edge designs that engage one of the following senses: sight, sound, smell, taste and touch.

Our forward thinking finalists will showcase their design at an exclusive catwalk show to take place at the legendary Fashion Scout where the winner of the 2014 FAD Competition will be crowned.

Take a sneak peak at what’s in store for London Fashion Week:

SYC &TY - LCF

Sing Yu Chan & Tian Yuan | London College of Fashion

Petulia Galvin | Bath Spa

Petulia Galvin | Bath Spa

Lucia Graham | De Monfort University

Lucia Graham | De Monfort University

Amy Konig | Winchester School of Art

Amy Konig | Winchester School of Art

Amy Crofts | De Monfort University

Amy Crofts | De Monfort University

Alexandra Olivier| Middlesex University

Alexandra Olivier| Middlesex University

Bryony Strange | Edinburgh College of Art

Bryony Strange | Edinburgh College of Art

Johanna Wahlman | UCA Rochester

Johanna Wahlman | UCA Rochester

Veronica Peduzzi Davies | University of East London

Veronica Peduzzi Davies | University of East London

Annie Oakes | Manchester School of Art

Annie Oakes | Manchester School of Art

Benjamin Callery | Bath Spa

Benjamin Callery | Bath Spa

Rhiannon Wakefield | Middlesex University

Rhiannon Wakefield | Middlesex University

Cat Potter | Manchester School of Art

Cat Potter | Manchester School of Art

Noboyuki Matsui & Moe Takahashi | London College of Fashion

Nobuyuki Matsui & Moe Takahashi | London College of Fashion

Hattie Buckwell | University of the

Hattie Buckwell | University of the West of England: BRISTOL

Sarah Kilkenny | Edinburgh College of Art

Sarah Kilkenny | Edinburgh College of Art

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